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Your LinkedIn profile has a hiring feature you're probably not using.

After helping thousands of hiring managers fill thousands of roles, I know firsthand how difficult it can be to hire. When it’s time to make your next critical hire, in this crazy market, you don’t want to leave any stone unturned or possibly lose your budget.

Sometimes, it’s the simplest things that can have the biggest impact. Social media platforms are constantly changing, and no one is there to take the time to walk you through them. (Until now…lol) I’m going to provide you a step-by-step guide on how to hire by simply using your LinkedIn profile…

1. Post your job on your personal LinkedIn profile.

Did you know that posting a job from your company’s page costs money, but posting it from your own profile is totally free? Let me show you how.

The first thing you need to do is go to your LinkedIn profile. Under your photo, you’ll see a blue button that says “Open To.” Click that blue button, and select the third option - “Hiring.

Once you select “Hiring,” you can click the button that will appear: “Create a new job.”

Then, you’ll be taken to fill out the details of your job posting. You’ll need the job title; whether your job is onsite, remote, or hybrid; the job location; if it’s full-time, part-time, freelance, etc.; and the job description you want to post.

You’ll notice at the bottom here that once you post your job, you’ll automatically get that purple #Hiring frame for your profile picture.

Once you’ve hit “Create and add to profile,” anyone who clicks on your profile will see this:

Once you create the job posting, you can share the post just like you would share any other post on Linkedin. Once you’ve done that, encourage your colleagues to share and like the post. In addition, go into your LinkedIn groups and spend more time posting and networking on topics relevant to the job that you posted. That way, anyone that is intrigued by your content can see the Hiring frame on your profile picture, and they’ll be able to click on your profile and apply directly to your job.

I hope this was helpful for you in trying to be innovative in making your next hire. If you want to take it a step further, here is some in-depth guidance on how to perfect your LinkedIn profile.

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